The Question Matters


What’s Your Employment Plan?

Posted in Change,Entrepreneurs by treyfinley1008 on December 14, 2009

Does fixing our present come at the expense of our future?  You’ll find this question among others when you read blogs and news sites that openly question the bailout plan taking shape in the United States.  You won’t find an ounce of critique here; I have a great deal of respect for those who step into leadership roles.  They know they’ll be criticized for the decisions they make, even though they have little if any foreknowledge of the outcome of those decisions.  Leading a trillion dollar economy is more guesswork than science.

If you’re waiting for the government to fix your employment problem (and statistically speaking that’s 1 in 10 of you), you’ll probably be waiting a while.  Perhaps President Obama’s strategies will work miracles.  Perhaps not. So far, it appears that many of the economic efforts have been aimed at our largest institutions–banks, mortgage lending, and big business.  A CNN commentator made these remarks, and I find them insightful:

“It is time for the White House to return to its campaign roots. Since Obama’s inauguration, our unemployment rate has risen from 7.6 percent to 10.2 percent. It is time to stop propping up outmoded and overleveraged institutions and start betting on the new men and women who offer hope for greater prosperity. Supporting entrepreneurs is change we can believe in.”

I’m no economist.  I don’t know if supporting entrepreneurs is a better strategy for our economy than propping up old institutions.  I do know this, however:  the creativity of a human person can move much faster than the plodding pace of economic change.  Smaller organizations can always outflank a larger one, even if they can’t overpower it.  The same commentator had this to say earlier in her article:

“Thursday [December 3], the White House convened CEOs from companies such as Boeing, AT&T, Comcast and Dow Corning, top leaders of the United Steelworkers, United Food and Commercial Workers, American Federation of Teachers unions, Ivy League academics and a few small-business representatives to brainstorm how the country might generate much-needed jobs.

A schmooze-fest is nice, but the hard work of putting America back to work will be done by entrepreneurs, not the leaders of the biggest companies in the nation and the heads of big unions.

The mom-and-pop shops, garage start-ups and small businesses across the country will put Americans back on the payroll. According to the Census Bureau, nearly all net job creation in the U.S. since 1980 has been generated by firms operating less than five years.”

My small business may or may not thrive or even survive, but I would rather have that decision in my.own hands rather than someone else’s hands.  So don’t take my advice.  Rather, take the advice of this columnist at the Personal Branding Blog who offers nine strategies for outflanking our economy and the interests of big business, including this little nugget at #9: Have a written plan with steps to reach your goals.

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